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The Social Impact Startup


Jul 6, 2020

Ayarpi Reganyan is the founder of BodyBar Protein, a wellness company simplifying nutrition to offer healthier and convenient options for people living life on the go. Born in Armenia, her family immigrated to the US in 1988. Their work ethic demonstrated for Ayarpi the importance of hard work, solidifying her own mentality towards her goals. Her original goal was to become a registered nurse, one of which she is still working towards while building a company, working full-time and being a mother. Her health journey began in 2007 when she was diagnosed with Ulcerative Colitis. Learning what allowed her body to be successful boiled down to a simple formula: exercise, limiting stress, and eating well. She realized that most protein bars are filled with additives, chemicals and sugars - ingredients that can slow you down rather than sustain you. She started doing her own research on how to create a protein bar that gave people a better option at a similar price point. A feat that proved to be more difficult than she initially thought, rather than conforming to the mediocre standards that currently exist in the food industry, she decided to set a new standard by providing an organic, health-conscious and affordable option for people living busy lives. In our conversation we discuss the process of creating a healthier alternative for people, her personal wellness routine and how COVID-19 has had a positive impact on her company. We also discuss why it’s important, especially as an impact entrepreneur, to constantly re-position yourself to evaluate if you are truly in alignment with your goals. In Ayarpi’s words, “you really have to find your purpose - and stick to it”, a mantra she applies to not only her company, but to the way she approaches life in general.

 

https://www.instagram.com/bodybar_protein/

https://bodybarprotein.com/about-us

Our podcast theme song is "Pico & Westwood" by Esbie Fonte. For more info, visit https://www.esbiefonte.com/